Blythe, Jim <br/><br/>
Marketing strategy /  
Jim Blythe 
 - London:  MacGraw-Hill ,  2003 
 - 299 pages:  illustrations,  20 cm 
<br/><br/><label>ISBN: </label>0077098420 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 BLY